Getting noticed is one challenge. Earning the next purchase is another. Matt connects AI and consumer behavior to the decisions that shape both, from the product and packaging to the promise on the shelf. Bring the discussion down to the aisle, where a strategy has to make sense in somebody’s day.
Discuss Your Event →Explore the routines, occasions, and compromises that give a product its role. Decide which unmet needs deserve investigation and which assumptions about your shopper have been in the deck a little too long.
Examine packaging, product claims, retail content, and AI-assisted discovery as parts of one decision. Identify what a shopper needs to know and where your brand leaves them doing the extra work.
Separate reasons to try from reasons to return. Consider how research can test the experience against the promise, helping your team choose a more useful next step than another round of launch excitement.
A keynote becomes useful when people can see their own business in it. Matt uses stories, examples, and demonstrations to help audiences consider how change could affect their customers and their work.
Perspectives from event organizers and business leaders who have worked with Matt.
Explore the routines, occasions, and compromises that give a product its role. Decide which unmet needs deserve investigation and which assumptions about your shopper have been in the deck a little too long.
Examine packaging, product claims, retail content, and AI-assisted discovery as parts of one decision. Identify what a shopper needs to know and where your brand leaves them doing the extra work.
Separate reasons to try from reasons to return. Consider how research can test the experience against the promise, helping your team choose a more useful next step than another round of launch excitement.
Explore the routines, occasions, and compromises that give a product its role. Decide which unmet needs deserve investigation and which assumptions about your shopper have been in the deck a little too long.
Examine packaging, product claims, retail content, and AI-assisted discovery as parts of one decision. Identify what a shopper needs to know and where your brand leaves them doing the extra work.
Separate reasons to try from reasons to return. Consider how research can test the experience against the promise, helping your team choose a more useful next step than another round of launch excitement.
See Matt connect the dots between technology, culture, and the people your business depends on. Watch the ideas come to life on stage.
Discuss Your Event →Explore keynotes on the customer questions, business choices, and uses of AI relevant to your industry.
Explore All Industries →Your audience, priorities, and market help shape the examples and emphasis.
Tell us what is changing for your customers and what your audience needs to work through.
Discuss Your Event →