Biography
Bestselling Author, Entrepreneur, CEO of Suzy, and one of the most in-demand keynote speakers in the world.
Matt Britton is one of the most sought-after keynote speakers on artificial intelligence, consumer behavior, and the future of business. As Founder & CEO of Suzy, a bestselling author, serial entrepreneur, and AI futurist, he has spent over two decades helping the world's largest brands navigate the intersection of technology, culture, and commerce.
Matt's latest book, Generation AI: Why Generation Alpha & The Age of AI Will Change Everything, published by Wiley in May 2025, became a national bestseller and debuted at #1 on Amazon's business book list. The book explores how artificial intelligence is reshaping childhood, culture, work, and the future of human connection through the lens of Generation Alpha, the first generation raised with AI as a constant companion. Fortune 500 leaders have called it essential reading for anyone navigating the AI era.
His first book, YouthNation: Building Remarkable Brands in a Youth-Driven Culture, was a New York Times bestseller that also debuted at #1 on Amazon, establishing the definitive playbook for organizations looking to understand the power and influence of Millennial and Gen Z consumers.
In 2018, Matt founded Suzy, an AI-powered consumer intelligence platform that has transformed how the world's leading enterprises conduct research. Under his leadership, Suzy has raised over $120 million in venture capital from investors including The Foundry Group, Bertelsmann Digital Media, H.I.G Capital, Tribeca Venture Partners, fashion icon Kenneth Cole, and NBA star Kevin Durant. Global brands including Microsoft, Google, PepsiCo, Netflix, Procter & Gamble, Coca-Cola, and Nestlé rely on Suzy to validate critical assumptions, develop new products, and build marketing strategies grounded in real-time consumer insight.
Matt has delivered over 500 keynote presentations across five continents for organizations ranging from Fortune 500 companies to industry associations and global summits. His high-energy, visual storytelling approach with no bullet points captures audiences from the first moment, blending deep research with real-world business examples and live AI demonstrations. He has appeared at CES, NRF, POSSIBLE, and hundreds of corporate offsites for companies including Blackstone, Samsung, and Coca-Cola.
His speaking topics span AI transformation, the future of consumer behavior, Generation Alpha and Gen Z, digital disruption, and industry-specific applications of AI across financial services, real estate, healthcare, media, and more. In partnership with Dale Carnegie, Matt launched the Human by Design training program to help professionals develop the distinctly human skills needed to thrive alongside AI.
Matt is one of the most frequently cited experts on consumer trends and AI, with regular appearances on CNBC, NBC's TODAY Show, Fox Business, CNN, and in publications including The Wall Street Journal, Forbes, and the New York Times. He hosts The Speed of Culture podcast, where he interviews the world's most innovative brand leaders, and leads the FutureProof community, a growing platform dedicated to helping professionals and businesses navigate the AI revolution.
Matt's entrepreneurial journey began in 2002 when he founded MRY, originally Mr. Youth, a digital and social media marketing agency. Over 14 years, he grew the one-person startup into a global powerhouse with over 500 employees, delivering breakthrough campaigns for Microsoft, Procter & Gamble, Ford, Visa, Google, and Coca-Cola. MRY was acquired by LBi International in 2011 and subsequently became part of Publicis Groupe, one of the world's largest advertising holding companies. Mashable named MRY Digital Innovator of the Year, and Inc. Magazine recognized it multiple times among the 500 fastest-growing private businesses in the U.S.
Matt was featured in Entrepreneur Magazine's prestigious 30 Under 30 list and recognized in the U.S. 40 Over 40 list in 2018. He holds a degree from Boston University and splits his residence between South Florida and New York City.