For broadcasters, AI brings questions about the audience as well as the technology. In its October 2024 announcement, Radio Ink previewed Matt Britton's appearance at Forecast 2025, scheduled for November 15, 2024, in New York City. The outlet introduced him as an entrepreneur and New York Times best-selling author, with a planned presentation on AI's effects on media, advertising, and consumer behavior, including hyper-personalization and data-driven marketing.
