From 75 college promoters to a consumer research platform, Matt Britton’s work has kept people at the center. On The Founders Podcast, he connects the dots from Boston University club events to Magma Group, Mr. Youth, MRY, and Crowdtap.
Local businesses wanted access to the audiences Matt was bringing together. That work developed into agency marketing, then software that helped brands connect with consumers. Suzy grew from that foundation into a research platform for business decisions.
The interview also covers Millennials, direct-to-consumer brands, competition, hiring, and advice from investors and mentors. The original episode described Suzy as having more than 100 employees and 250 enterprise customers at the time.
Episode chapters
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