Everyday MBA Interviews Youthnation with Matt Britton

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Author's notes:

Episode 23 – Matt Britton discusses his book “Youth Nation” and how to build remarkable brands in a youth-driven culture. Matt is the CEO of MRY, named Social Media Agency Of The Year in 2009 by Mashable, and he’s worked with iconic brands like Microsoft, Coca-Cola and Visa, helping them to connect with today’s digital age consumers. You’ve seen Matt in the New York Times, the Wall Street Journal, and on The Daily Show With Jon Stewart.

Matt Britton